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Palette

CMYK:
0 0 0 100
RGB:
0 0 0
Hex:
#000000
CMYK:
9 0 78 16
RGB:
193 214 46
Hex:
#c1d62e
CMYK:
68 8 0 58
RGB:
33 96 105
Hex:
#216069
CMYK:
0 53 100 12
RGB:
224 105 0
Hex:
#e06900
CMYK:
67 50 0 78
RGB:
18 27 55
Hex:
#121b37
CMYK:
0 0 0 90
RGB:
25 25 25
Hex:
#191919
CMYK:
0 0 0 30
RGB:
178 178 178
Hex:
#b2b2b2
CMYK:
0 0 0 9
RGB:
230 230 230
Hex:
#e6e6e6
CMYK:
0 0 0 0
RGB:
255 255 255
Hex:
#ffffff

Colour ratio

You can use either light or dark modes of the colour palette. The primary accent colours are inverted between modes to maintain contrast and consistency. There are additional colours outside of the main ratios listed below that can be used as tertiary shades to add depth and flexibility. Wherever possible, lean on the brand graphics to lead the visual expression, with colour used to support rather than dominate.

In dark mode, brand graphics are typically used as the background, but solid black or slate can also be applied when a simpler treatment is needed.

In light mode, the background remains predominantly white or neutral, making it better suited for long form text and content heavy layouts.

Colour application

Here are some examples of how to apply our colourway to varying applications.